Kalem Boats is where high-quality nautical content meets a new way of communicating the sea. Led by Kalem McQuillan—one of the most prominent Spanish-speaking creators in the boating industry—the project launches as a content-driven platform with a strong presence across social media, audiovisual channels, and sector-specific networks.
At Stay Creative, we partnered from day one to define the name, shape the brand strategy, and build a flexible, modern visual identity. The goal: to position Kalem Boats as a key source of information in the mid-to-high range of the nautical market, combining authority, energy, and a distinctive editorial voice.
From interviews and special features to product walkarounds, breaking news, and coverage of major events—Kalem Boats is just getting started.
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