J.Guillem is a Dutch manufacturer of titanium road bikes, an exceptional material that gives its bikes a unique exclusivity and a 100-year guarantee. Designed for the most demanding cyclists, these luxury bikes combine performance, durability and a timeless design that encapsulates the purest spirit of cycling.
Our team developed a bespoke web platform for J.Guillem, creating an e-commerce that not only allows you to explore and purchase their models, but also offers an advanced configurator, where each customer can customize their bike down to the smallest detail. From frame geometry to components and finishes, the website allows cyclists to design their ideal bike, turning the purchasing process into a fully personalized experience.
We would like to take this opportunity to express our deep gratitude to Four Seasons Mallorca at Formentor for allowing us to film part of the shoot at this astonishing resort.
In addition, as part of the brand strategy, we carried out a shoot that captures the essence of J.Guillem: authenticity, passion and exclusivity. The images reflect the cycling spirit at its best, highlighting the elegance and unique character of titanium bicycles, a material that represents strength and precision.
The result is a digital presence that elevates J.Guillem’s perception within the luxury bicycle market, combining technology, design and a visual narrative that connects with cyclists looking not just for a bicycle, but for a masterpiece on wheels.
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