César Lanzarote is an exclusive luxury hotel nestled in the heart of the La Geria Natural Park, a timeless property surrounded by its own vineyards, with spectacular views of the sunset and the island of Fuerteventura. With 20 luxury accommodations, a large pool with sea views and striking volcanic exteriors, the hotel offers a unique experience that combines nature, art and history, immersed in the stunning landscapes of Lanzarote.
Our team had the privilege of developing the corporate identity of César Lanzarote, a project that had to reflect both the exclusive character of the hotel and its deep connection with the natural environment and the culture of the island. The design of the visual identity was inspired by the natural contrasts of the place: the fusion between the volcanic landscapes, the vineyards and the serenity of the sea views.
The identity created is timeless, elegant and carefully designed to convey the essence of César Lanzarote. From the logo, which captures the uniqueness of the property, to the choice of colours that evoke the earthy and volcanic tones of the surroundings, every visual detail was developed to connect luxury and nature in a coherent and sophisticated narrative.
In addition to the stationery and graphic elements, the visual identity was extended to the hotel’s signage and communication materials, maintaining a consistent and refined aesthetic across all interactions with guests. The result is a brand that reflects the exclusivity and timeless beauty of César Lanzarote, capturing the spirit of the island and creating an identity that perfectly complements the unique experience offered by this extraordinary place.
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